![]() ![]() “It’s not just about how many dollars or how many years - it’s about a true partnership. “ jersey sponsorships we’re looking at the same way : how do we make a long-term relationship how do we make an impact with our first jersey sponsor,” Mas said. Inter Miami were criticized when reports surfaced last February that the club reached a jersey-sponsorship deal worth over $200 million with Qatar Airways, but the transaction didn’t come to fruition. He added that there were “a lot” of discussions with hospitality-based companies for jersey sponsorships - airlines, cruise lines, etc. “Going back to last year right before the opener, we were in line with a jersey sponsor,” Mas said. He told the Sports Business Journal that he’s optimistic Inter Miami will have a game-day jersey sponsor before the team’s home opener. Mas said the club remains in discussions for jersey sponsors and that Inter Miami are “very close” to securing a deal. They added Baptist Health - the club’s official medical team, hospital system and sports medicine provider - as a left-sleeve jersey sponsor heading into the MLS is Back tournament last July. Inter Miami played the entire 2020 season without a front-jersey sponsor. The deal, however, leaves Inter Miami as one of the two teams in MLS - along with the Colorado Rapids - to not have a front-jersey sponsor for their game-day kits heading into the 2021 season. AutoNation becoming a presenting sponsor at an Inter Miami home match in October in honor of Breast Cancer Awareness Month and DRV PNK Across America Day. AutoNation becoming the “saves” sponsor during matches, with AutoNation and Inter Miami donating up to $100,000 toward cancer research annually for each time an Inter Miami goalkeeper makes a save TV and digital exposure for AutoNation through Inter Miami’s streaming on their app “We have a global platform to talk about DRV PNK and Breast Cancer Awareness - that’s what we want to be known for. “That’s the type of things we want to do at Inter Miami,” he said. Mas mentioned Climate Pledge Arena in Seattle as an inspiration for wanting to partner with an organization with a philanthropic mission like AutoNation’s. Aesthetically, the partnership between Inter Miami and AutoNation is a perfect fit with Inter Miami’s primary colors being black, pink and white.
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